Have you ever stopped to think about how companies like Casper or Warby Parker came into being? Who noticed the need for disruption in the clunky and old fashioned mattress and eyeglass industries and decided that they should do something about it? And what are the next big industries to be reinvented? The toys we play with? The food we eat? What about how we get our mani/pedis?
What are the benefits of starting with an unrequited consumer need and building the future from there? If you’ve ever thought about these questions and wanted to hear answers from entrepreneurs who saw such a need and built businesses around them with input from their customers along the way, then this panel is THE session for you.
We will be bringing together innovators and pioneers from industries that brought products to market that were built exclusively with the customer in mind at every step, from product ideation to development to testing and then through to pre and post sale.