NGCX 2020

March 23 - 25, 2020

Hyatt Regency Indian Wells, CA

Ryan Finch, Director, Organizational Experience at Holzer Health System

Ryan Finch


Director, Organizational Experience
Holzer Health System

Check out the incredible speaker line-up to see who will be joining Ryan.

Download The Latest Agenda

Day Three: Using What You Know About Your Customer to Foster Loyalty

Wednesday, March 25th, 2020


10:15 AM Keynote: The Value Equation: Authoring Authentic Brand Stories

As consumers experience your product, what emotions are solicited and what stories will be told about your brand? Market competition demands institutions to strategically deliver consistent value to consumers and deliver experiences which will author authentic stories about your brand. These stories describe the relationship and trust with your organization and impacts future behaviors and decisions. In this session, participants will learn how to drive the value equation and design experiences that promote authentic stories and brand loyalty.